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Senin, 27 Februari 2012

Tribute to Top Motivational Speaker and Author: Dan Kennedy




By John Beede


Dan Kennedy is a different sort of motivational speaker, and proud of it. In fact, he'd almost certainly take offense to the term, as he is a business trainer and marketer first... yet his teachings have encouraged thousands of people to improve their businesses, therefore, he qualifies in our 'top motivational speakers' list.

Kennedy is globally acknowledged as a 'millionaire-maker', helping folks with all backgrounds to alter their info into wealth. He is named as the "Professor of Harsh Reality" for the reason that he is sarcastic, provocative, irreverent, and says it with an entertaining, but 'in-your-face,' 'no rubbish' way that no other marketing expert does quite like Mr. Kennedy.

He promotes that his teachings on direct-response marketing are applicable to all sorts of niches and businesses. He is a top expert in net strategies, direct marketing, copywriting, and revenue improvement systems. One of the major suggestions that he encourages to get customers and potential prospects to come to you, or the business, rather than you pursuing them. To do this, he stresses sequential campaigns consisting of direct-mail letters, postcards, faxes, and much more. Copywriting, or 'salesmanship-in-print' is his specialty. Dan Kennedy's multi-step direct-mail offers which he composes for himself and for his consumers have been recognized with hundreds of thousands of people generating millions in proceeds.

Additionally, Dan Kennedy is the "secret genius" behind quite a few ads you have likely seen in such outstanding publications such as The Wall Street Journal, Entrepreneur, Success, Inc., and USA Today.

Though Kennedy almost never speaks any longer, excluding events sponsored by Glazer-Kennedy Insider's Circle or a hand-picked activities for exclusive prospects, he was formerly amongst the most popular, hard-working speakers in direct marketing-related issues. For instance, it was conventional that in a single year he would talk to more than 200,000 individuals, sharing the platform with other famous speakers like Tom Hopkins, Mark Victor Hansen, Zig Ziglar, Joe Sugarman, Corey Rudl and Ron LeGrand in the 'Get Motivated' seminars. He was constantly the 'closer,' selling much more dollar value in products compared to much of the other speakers... to a dwindled audience.

He is the creator of more than 11 books; the most recent of his book is NO B.S. series that are available online.

One phenomenal quality about Dan: he is not easy to do business with. He keeps a demanding schedule of speaking, copywriting, training, generating television ads consulting and handling his personal business. He almost never stays in his office, onlyonce answering incoming telephone calls and new 'personal' consumers are requested to present info via fax prior to receiving a telephone call scheduled with him. He is militantly opposed to have his time wasted, and he's known for 'firing potential customers' who he doesn't enjoy working with.




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