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Selasa, 24 April 2012

Getting Effective Website Design To Make One-Time Visitors Return To Your Site




By Ping Carlson


It's a good business move to widen market and reach out to more customers. However, hanging onto your longtime customers should be a high priority always as keeping customers defeats getting new ones. The same can be applied to online business. New visitors are always welcome because it means that they have seen your website among the legions of others clamoring for their notice. But if you don't have good website design, there will be nothing that will prompt them to come back.

Even though visual design has a huge role in the web industry, an effective website design is much more than stunning pictures and attractive hues. There must be substance as well. Give your site with fitting content and update it frequently. So if there's a web surfer who stumbled upon your site when he's looking for specific information, he will keep on coming back to you if there's something new you can offer on your website.

Your website design should be both current and interesting. One-time surfers can return frequently if you provide them a reason to. Even if the merchandise and services you are selling are still the same, you can update them often by putting up fresh photos, supplying more details about them, and presenting new information on how they can help users on a regular basis.

A stable upkeep for your website can also rid of outdated texts and dead links, which frequently frustrate users and discourage them from surfing your website more. You can clean those out if you frequently change the content and design of your website.

But all these won't do a great deal to the traffic of your site if you don't have a good SEO or search engine optimization. Even if you upload fresh content and layout to your website design, it still won't place high on search engines like Google and Yahoo if your website is not search-optimized. You first need to stay visible on the first pages of search engines to let Web visitors know that they can visit your site before you can persuade them to come back.

Merely putting up a site doesn't help you win consumers in today's truly competitive online market. Constant website design upkeep and effective SEO are the secrets to staying on top.




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